• Kate Chan, Social Media Influencer & Agency Founder (#56)

  • Sep 19 2023
  • Length: 39 mins
  • Podcast

Kate Chan, Social Media Influencer & Agency Founder (#56)

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  • Summary

  • 2021 Penn State graduate Kate Chan knows how to connect with and create a community around Gen Z. In this episode, we learn about Kate's social media agency Ichiyuzu Media, creating an influential instagram account on food (@KatieEatsPhilly) and more!

    Jump right in:

    (4:32)- The meaning behind the agency name and type of agency

    (10:15) - Social media platforms

    (14:05) - Favorite brand campaigns

    (17:02) - Impact of social media on the business

    (20:45) - The creation of Katie Eats Philly on Instagram

    (25:43) - Creating a personal brand

    (27:08) - Favorite Philadelphia and State College restaurants

    (28:41) - Lions Den presented by http://Lions-Pride.com: Penn State Experience

    Learn more and follow Kate: http://IchiyuzuMedia.com and http://Instagram.com/KatieEatsPhilly

    Special thanks to Katie O'Toole's podcasting class and student Xi Chen.

    Show off your Penn State pride with the latest apparel and gear by visiting http://Lions-Pride.com.

    Keep up with all the Penn State news at http://Collegian.PSU.edu.

    Join Penn State's network connecting students and alumni at http://Alumni.PSU.edu/LionLink.

    Lion Legacy is a Baroudeur Production and is not affiliated with Penn State University. Visit us at http://LionLegacyPodcast.com
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