Chinas Bosse: Unsere unbekannten Konkurrenten
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Chinas Bosse: Unsere unbekannten Konkurrenten
Narrated by:
Josef Vossenkuhl
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Narrated by:
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Josef Vossenkuhl
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By:
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Wolfgang Hirn
About this listen
Der renommierte Chinaexperte Wolfgang Hirn hat beste Verbindungen und recherchiert regelmäßig vor Ort. Er liefert einen einzigartigen Einblick ins Zentrum des chinesischen Wirtschaftsmodells und porträtiert die Macher und ihre Strategien. Wolfgang Hirn gibt Chinas "unbekannten Giganten" in seinem Hörbuch ein Gesicht. Mit zahlreichen Unternehmensbeispielen, unter anderem von:
- Haier, HNA, Huawei und andere - Chinas große Privatkonzerne;
- die Internetgiganten Alibaba und Tencent - Angriff auf Facebook, Google und andere.
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