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Selling the Fundamentals
The Basics Guide to Enterprise Sales
By: Marc Engall
Narrated by: Richard Fish
Length: 2 hrs and 52 mins

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Selling the Fundamentals

By: Marc Engall

Narrated by: Richard Fish

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Summary

Selling the Fundamentals is a set of tools aimed at the first-time enterprise salesperson just entering this world of long-term selling, as a pursuit can take months or years to complete. It's also aimed at the business consultant fresh from university who will be asked to sell before they consult, and finally the entrepreneur who has a specific product and needs to sell to large businesses.

Selling the Fundamentals is a set of tools to demystify this world and give the listener a starting point from which to build their successful selling career.