Listen free for 30 days
Listen with offer
-
The Black Book of Persuasion
- 23 Principles That Move Your Will
- Narrated by: James Pafford
- Length: 4 hrs
Failed to add items
Add to basket failed.
Add to wishlist failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
The Black Book of Persuasion
Buy Now for £10.99
No valid payment method on file.
We are sorry. We are not allowed to sell this product with the selected payment method
Listeners also enjoyed...
Summary
If you listen to nothing else on persuasion or influence, listen to this definitive book, and it may change your life. How many times do we ask ourselves: What is behind all these advertising and political messages? What are the threads that move the masses to buy something too expensive or to fight wars that seem illogical and cruel?
The principles presented in this book are a very valuable sum of the practical and scientific knowledge that the human being uses to dominate others, through persuasion, in all aspects of life: the producer of the favorite program, the car salesman, the presidential candidate, the crying little girl, the elementary teacher, and even our mother use some of these principles without knowing it. Only a few privileged people knew them formally to dominate the will of others; now you also have the power in your hands.