This episode is also available on YouTube: https://youtu.be/9ohmDkvORbk

In the fast-paced world of sales, continuous learning is not just a nice-to-have; it's a necessity. As Tony Morris emphasizes, honing your craft and constantly evolving are critical for staying ahead. The best salespeople are those who never stop learning, who read extensively, attend webinars, and listen to podcasts. This mindset of perpetual growth ensures they are always equipped with the latest strategies and techniques, allowing them to adapt to changing markets and buyer behaviors. Success in sales requires not just tenacity but also the willingness to learn from every interaction and every mistake.

Tony Morris is a seasoned sales expert dedicated to empowering, developing, and inspiring salespeople worldwide. With a mission to impact a million lives, Tony has trained over 100,000 salespeople across 32 countries and 61 industries. His sales methodology, ASK, attracts clients and keeps them engaged long-term through various platforms. Tony started his sales journey at a young age, excelling in call centers and software sales before founding his company in 2006. His practical approach to sales training and his emphasis on continuous learning have made him a sought-after coach and speaker in the sales community.

What you'll learn:

• What are the essential traits that distinguish top-performing salespeople from the rest?
• How can sales leaders effectively coach their teams to ask better questions and uncover deeper insights from prospects?
• What strategies can sales teams implement to keep their "opportunity antenna" always tuned in and identify hidden opportunities?

We want to hear from you!

Sales leaders: What are the challenges you are faced with? Would you like some ideas on how to solve them? Hamish will shortly be releasing our first "Listener questions" episode and we want to hear from you! What's the burning question you want an answer to? What do you think of the show? Whatever your questions, comment on social media or email us at the address below, and we will possibly add your questions to future episodes.

Please submit your questions at: https://share.hsforms.com/1bauMW6liRNKbrZR0w6FPNwbn9ta

Resources:

• Smart Calling: Eliminate the Fear, Failure, and Rejection from Cold Calling - by Art Sobczak
• Never Split the Difference: Negotiating as if Your Life Depended on It - by Chris Voss
• Surrounded by Idiots: The Four Types of Human Behavior and How to Effectively Communicate with Each in Business (and in Life) - by Thomas Erikson
• Coffee's for Closers: The Best Real Life Sales Book You'll Ever Read - by Tony Morris

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