In this $4M Strategies™ episode, Carl J Cox dives into a critical metric every business owner needs: EBITDA. Often overlooked in favor of sales or net income, EBITDA is a clear indicator of operational health and a must-know for anyone considering a future sale. Carl explains why this metric matters and how calculating it can give you an edge, showing buyers your business’s true potential.

Learn how to harness EBITDA to make smarter business decisions and prepare for future opportunities. Listen to the full episode now!

Podcast Sponsor: Oswego Private Wealth Management

Subscribe and set notifications to our YouTube Channel.

Where to find Carl:

https://40strategy.com

https://www.linkedin.com/in/carljcox/

https://www.instagram.com/carljcox40/

https://x.com/40Strategy

🎧 Measure Success Podcast

https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

🎧 $4M Strategies Podcast

https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

In this $4M Strategies™ episode, Carl J Cox speaks with Sean Healy, CEO of Accounted4, on building a reliable financial reporting process. Sean outlines a four-step approach that emphasizes data integrity, regular balance sheet reviews, and using forecasts to guide decision-making. These practical insights are invaluable for entrepreneurs and business leaders looking to deepen their understanding of financials.

Podcast Sponsor: Oswego Private Wealth Management

Subscribe and set notifications to our YouTube Channel.

Want to improve your financial reporting for better insights? Listen now and take your business to the next level.

Connect with Sean:

Website: https://accounted4llc.com

LinkedIn: https://www.linkedin.com/company/accounted4-llc

Where to find Carl:

https://40strategy.com

https://www.linkedin.com/in/carljcox/

https://www.instagram.com/carljcox40/

https://x.com/40Strategy

🎧 Measure Success Podcast

https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

🎧 $4M Strategies Podcast

https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

In this $4M Strategies™ episode, Sean Healy, CEO of Accounted4, discusses how to assess your business’s true performance by comparing actuals to budget. Sean introduces the concept of a Financial After-Action Review—a structured review process that helps teams understand what worked, what didn’t, and what can be improved. Discover practical strategies for tracking wins, identifying missed targets, and applying these insights to strengthen your financial projections. Listen now to get actionable tips for your business.

Podcast Sponsor: Oswego Private Wealth Management

Want your turn? Meet with Erin to learn how to be a podcast sponsor!

Tune in and learn to turn your numbers into meaningful insights for growth!

Connect with Sean:

Website: https://accounted4llc.com

LinkedIn: https://www.linkedin.com/company/accounted4-llc

Where to find Carl:

https://40strategy.com

https://www.linkedin.com/in/carljcox/

https://www.instagram.com/carljcox40/

https://x.com/40Strategy

🎧 Measure Success Podcast

https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

🎧 $4M Strategies Podcast

https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2