• Better Business Outcomes is back!

  • Sep 19 2024
  • Length: 18 mins
  • Podcast

Better Business Outcomes is back!

  • Summary

  • Sarah and Stephen Waddington return with your favourite management communications and public relations podcast.

    · Socially Mobile, the not-for-profit PR school aimed at changing the leadership demographic of the industry, has launched a '25 for 2025' fundraising scheme. We’re looking for 25 leaders to donate £750 to help ensure we’re sustainable in 2025.

    · Both Sarah and Stephen spoke at the PRCA conference in London this week. It explored a range of issues facing practitioners from the challenging economy to diversity and from artificial intelligence to changing media consumption.

    · We knew the shift from traditional print and television news sources to digital was well underway, but digital has become the dominant source of news consumption for the first time, according to Ofcom data.

    · According to the CIPR State of the Profession report, practitioners are underpaid and working harder than ever but claim that management increasingly recognises their value. This may be wishful thinking.

    · Sarah is heading to India to speak at PRAXIS about the role of public relations as a force for good and the change practitioners can make to society through activist interventions such as the Asian Communication Network and People Like Us.

    Presented by Sarah Waddington and Stephen Waddington

    For more information visit https://www.wadds.co.uk/
    With thanks to our production partners at What Goes On Media

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