• Beyond Beer: The Rise of Hop-Infused, Zero-Alcohol Beverages with Betsy Frost | EP 409

  • Nov 12 2024
  • Length: 40 mins
  • Podcast

Beyond Beer: The Rise of Hop-Infused, Zero-Alcohol Beverages with Betsy Frost | EP 409

  • Summary

  • Are you curious about the rise of non-alcoholic beverages and their role in health and wellness? In this episode, we look into the world of hop-infused drinks with Betsy Frost, CEO of Hoplark. Discover how innovative products are reshaping the beverage industry and offering flavorful alternatives to traditional alcoholic drinks.

    Key points discussed:

    • The growing trend of "sober curious" individuals and the demand for non-alcoholic options
    • Hoplark's unique approach to brewing hop-infused beverages without alcohol or sugar
    • The health benefits of reducing alcohol consumption and exploring alternatives
    • How Hoplark products are changing perceptions of non-alcoholic drinks
    • The challenge of marketing healthy alternatives in a sugar-dominated industry
    • The potential future of alcohol-free events and social gatherings
    • Tips for those interested in exploring the non-alcoholic beverage space
    • The importance of getting outside and connecting with nature for overall well-being
    • How Hoplark is experimenting with unique flavors and ingredients in their limited releases
    • The role of hops in providing complex flavors without the need for artificial additives


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    Where to find BETSY FROST

    Hoplark Website

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    Intro/Outro track Tropic Love by "Diviners feat. Contacreast"

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