• Connecting with the Target Audience

  • Aug 5 2024
  • Length: 27 mins
  • Podcast

Connecting with the Target Audience

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  • Summary

  • "Ever feel like you're shouting into the void instead of talking to your ideal customer?”

    In this episode, Nisha and Anoop dive into a challenge that plagues entrepreneurs everywhere: how to zero in on the perfect customer persona from a diverse audience range. Is creating a persona even necessary? What about solving a problem and letting customers come to you?

    Whether you're a seasoned business owner or just starting out, connecting with your target audience can feel like solving a Rubik's cube blindfolded, especially if terms like 'market research' and 'customer profiling' make your head spin.


    We'll break down the art and science of identifying real customers and show you how to hold their attention.
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Marketing Economics
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