Something digital to sell - Imagine | Articulate | Execute

Welcome to the Digitally Done podcast, the 10-part series designed to lead you step by step through the creative process of developing and executing a ‘digital Something’ ready to sell.

In the second episode of "Digitally Done," Sam Winch, Nikki Cali, and Lizzie Macaulay tackle the big question: "What digital thing do you want to create?" The chat uncovers the real talk about choosing the right digital avenue, whether it's courses, memberships, communities, or eBooks. They dive into the crucial step of figuring out not just what you think you want, but what truly resonates with your goals and your audience's needs.

The episode is a mix of expert advice and banter, highlighting the need to tailor your digital venture to suit not just the market, but your lifestyle and aspirations too. The trio shares their insights on execution and planning, gently nudging creators to think about how they want to deliver their content and the level of engagement they're after. The team underscores the importance of asking yourself the hard questions, like whether you want a static offering or something that evolves over time, and if you're keen on direct interaction through live components.

"Digitally Done" offers actionable advice, encouraging listeners to reflect on the specifics of their digital product. It's about cutting through the noise to find what you genuinely want to build, ensuring it aligns with your passion and capacity for long-term success. This episode is a light-hearted yet insightful guide for anyone looking to carve out their niche in the digital world, reminding us all to keep it real and stay true to ourselves in the process.

ACTION FOR THIS WEEK

Your action task is to map out the structure and delivery of your digital product. Consider these key aspects:

1. Decide if your offering will be ongoing (like memberships or communities) or have a fixed timeframe (a course with a clear start and end).
2. Think about graduation points: If it's a course, how will it integrate into your broader ecosystem, like leading into a membership?
3. Reflect on the inclusion of live components: Do you envision group chats, one-on-ones, or would you prefer a fully online, self-paced format?
4. Determine the delivery method: Will participants have the freedom to choose what and when they engage, or will you guide them through a structured, scheduled process?

Remember, there’s no one-size-fits-all answer. The goal is to design a digital product that aligns with your vision and meets your audience's needs.

We plan on releasing an episode weekly, so make sure to subscribe and be in the loop for when we drop our first episode into this series on Digitally Done!

GET IN TOUCH & VOICE MAIL BOX - CLICK HERE

• Let us know where you are at
• If you would love us to talk about something specific
• Share your journey
• Leave comments and feedback
• Email: contact@digitallydone.com.au

LEARN MORE ABOUT

Sam : https://samwinch.com.au

Nikki : https://wisdome.com.au

Lizzie : https://write-it.com.au