• From Fired to Frosted: Baked by Melissa's Sweet Success Story

  • Sep 11 2024
  • Length: 47 mins
  • Podcast

From Fired to Frosted: Baked by Melissa's Sweet Success Story

  • Summary

  • Get ready for a deliciously inspiring episode of Barely Filtered! This week, we welcome the visionary behind the mini cupcake sensation, Melissa Ben-Ishay, co-founder and CEO of Baked by Melissa.


    Melissa's journey is as sweet as her cupcakes. After a career pivot from assistant media planner to baking entrepreneur, she turned a chance firing into a mouthwatering success story. In this episode, Melissa shares the story of how she followed her dreams, the serendipitous events that led to the creation of Baked by Melissa, and her unique food philosophy: finding joy in everyday indulgences. Whether you’re a cupcake connoisseur or just love a good success story, you won't want to miss this candid conversation about passion, persistence, and the sweet side of life.


    Tune in for a behind-the-scenes look at how Melissa makes every day a little bit sweeter, and find out how you can embrace the philosophy of enjoying dessert daily, just like she does!


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