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Burnout in PBSA? At the centre of your product and brand is your people which is why it is so important look after and support them. This week on Housed, Dan, Deenie and Sarah discuss whether the pressure is too much and what else needs to change as well as:

- Key takeaways from the Westminster Forum Conference
- Misleading stats on investment potential
- Are staffing models adapting with increased demands from customers and investors?
- Why becoming a B-corp organisation isn't just about sustainability and how it could differentiate your brand.

This episode of Housed is sponsored by Mystudenthalls.com - Search student accommodation across the UK

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In Episode 11 of Season Two of Housed - The Shared Living Podcast, Dan, Sarah and Deenie discuss The Class Foundation Conference and look back at some of the key themes that have provoked wider conversations including:

💡 The lack of diversity in senior leadership roles and investment
💡 Are men worried about being 'cancelled' and saying the wrong thing?
💡 Mental wellbeing challenges for residents and staff
💡 Technology - adopt or neglect?
💡 How to start marketing to Gen Alpha
💡 The House of Innovation - the future of the shared room
💡 Supporting our colleagues in a tough week

This episode of Housed is sponsored by Mystudenthalls.com - Search student accommodation across the UK
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In episode 10 of series, Sarah, Deenie and Dan talk about the future of the rental product in 5-10 years. Covering the following:

- how can PBSA be repurposed when student numbers decline?
- why do smaller flats stack up for BTR but not in PBSA?
- are studios a sustainable flat type?
- has the sector ignored alternative product types in a buoyant market?
- is the mainland European coliving layout the future?
- is PBSA a viable replacement for HMO stock?
- hybrid hospitality leading the way with secondary revenue streams
- lack of innovation in future proofing buildings
- policy and red tape; a restriction or an enabler?
- ‘it can’t be done’ does that mean ‘it can be done but we won’t make as much money’?

This episode of Housed is sponsored by Mystudenthalls.com - Search student accommodation across the UK
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After a short break, Sarah, Dan and Deenie are back with episode 9 of series 2 of Housed: The Shared Living Podcast. Here's what this latest episode covers:

ICEF Berlin - Dan's takeaways from the event and what feedback he had from his live demo session of the new AI solution for student accommodation operators.

Why Student Housing Consultancy is now called RESI Consultancy Limited - Dan explains the change of name for his business and what's to come in the future.

The Labour Government Budget - what were the impacts for the property industry? And our thoughts on the increase in tuition fees and maintenance loans.

The confirmed rumours about marketplaces charging booking fees - how is this being perceived by operators? And why it is illegal.

Scams in student accommodation - why we should be protecting vulnerable students and not taking advantage of them.

Should we talking more about cities like Nottingham where universities and the local authorities are co-ordinating and working together to get everything in the right place and giving a great example to the industry?

This episode of Housed is sponsored by Mystudenthalls.com - Search student accommodation across the UK
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In this week's episode, Dan, Sarah and Deenie discuss:

🔵 Urban Living Insights Takeaways: Differentiating the BTR product and how technology can support this.
🔵 The need for the BTR sector to focus on core deliverables and expertise rather than jumping on a trend or being too reactive
🔵 The use of redevelopment and repurposing of buildings as well as technology and AI to offer more affordable housing
🔵 Inspiring Women in Property Takeaways: Sarah's stand out moment from the Property Week awards ceremony
🔵 GSL Conference Takeaways: The session on Women in PBSA which made Dan both emotional and reflective and why he wants to see this topic being built on for next year
🔵 Information on the women's networking session at The Class Foundation Conference
🔵 Dangerous headlines - lazy journalism and and miscommunication of data and how it's producing the wrong headlines

This episode of Housed is sponsored by Mystudenthalls.com - Search student accommodation across the UK
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Sarah, Deenie and Dan (with his new micrphone!) discuss a wide-range of topics in the shared living sector, sharing their thoughts and opinions on:

What they learnt from the Howard Kennedy exclusive panel discussion on the future of PBSA and the convergence of shared living
- The popularity of HMOs for students and importance of looking at the available data on this
- The need for the PBSA to have a 'PBSA lite’ product to match BTR's affordable offering
- Is dynamic pricing out of control? Is it fair to charge students who book later a higher price?
- Cash back and promotions - why does this frustrate Dan, Deenie and Sarah every year?
- Gen Alpha - are you ready for them? Hear about some key statistics on this future cohort of students. Stop building for Gen Z.
- The challenge of having the perfect streamlined booking journey, has anyone got this perfected?

This episode of Housed is sponsored by Mystudenthalls.com - Search student accommodation across the UK
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🔵 The Renters' Right Bill - will PBSA be exempt from it and when will we find out? Sarah shares advice from Unipol.
🔵 The Student Living Monitor from The Class Foundation. What is making students happy and how do we create the perfect living environment for them?
🔵 Why we need to use marketing comms to reassure students at different stages of the booking cycle
🔵 The Student Accommodation Survey by Knight Frank and UCAS report: How does PBSA fair?
🔵 Why brands need to diversify their products for different student cohorts and are we seeing this yet?
🔵 Is everyone going into third party management? As more operators are moving into third party sector is the market getting over saturated?

This episode of Housed is sponsored by Mystudenthalls.com - Search student accommodation across the UK
www.mystudenthalls.com

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Here's what the episode covers:
🟣 TONG's 10th anniversary party - Sarah was invited to attend this event to celebrate the achievements of TONG over the last decade. Hear how TONG adds value to the sector through helping to understand the Chinese market.
🟣 Utilising international connections - the importance of expanding your knowledge of international students through networking and talking with people working in the industry globally.
🟣 The importance for operators to have sustainable long term strategies with marketplaces, that aligns with the overall business strategy.
🟣Are marketplaces collaborators or competitors?
🟣 Local vs national marketing strategies

This episode of Housed is sponsored by Mystudenthalls.com - Search student accommodation across the UK
www.mystudenthalls.com

Each week, Sarah Canning, Deenie Lee of The Property Marketing Strategists and Daniel Smith of Student Housing Consultancy will be delving into a wide variety of subjects and asking the questions that aren't often asked. This podcast is for anyone who works in Student Accommodation, BTR, Co-living, Operational Real Estate or Shared Living.

Disclaimer: The views and opinions expressed in this podcast are the personal views of the individual hosts.