In this episode we sit down with Lee Holland and Brenda Conville to discuss Freedom Real Estate's evolution from a property management and leasing subsidiary of Torch Technologies to a full-service real estate firm. Now offering
brokerage, construction, and development services, Freedom Real Estate has expanded its operations with a focus on sales and leasing. Lee and Brenda highlight two major projects: an industrial park near Toyota Motor Manufacturing, offering flexible building sizes for various industries, and a class A office building
at Hayes Farm—the first of its kind in South Huntsville in 20 years, part of a master-planned community. They also share plans for further growth, including potential projects in downtown Huntsville and beyond Alabama.

In this episode we sit down with Bill Roark, CEO of Freedom Real Estate, to discuss the company's origins and its impact on Huntsville's growth. Initially created as a subsidiary of Torch to generate better returns than the company's cash reserves, Freedom Real Estate faced initial resistance from the board. However, after an article in the Wall Street Journal validated the concept, the board approved the formation of the company. Since then, Freedom Real Estate has expanded from managing its own buildings to taking on construction projects and offering advisory services. Bill shares how the company has played a key role in revitalizing South Huntsville and outlines plans for further expansion and partnerships in the future.