Welcome to Ladies Who Lead with Aabha Bakaya Season 2, celebrating women who turn challenges into leadership opportunities and are #CoCreatingTheFuture. This season showcases inspiring stories of resilience, ambition, and success.

In this episode, we introduce Ajaita Shah, Founder & CEO of Frontier Markets! Recently awarded the Schwab Foundation Social Innovation Award, Ajaita is on a mission to empower rural India with her social commerce platform, connecting women entrepreneurs and delivering essential services to over a million households across thousands of villages. Her purpose? To bring unheard voices from rural India to the forefront, amplifying their stories to ensure they’re seen, heard, and empowered. Tune in to hear how Ajaita is driving sustainable change, building a thriving community of women leaders, and transforming lives where it’s needed most!

About the Host, Aabha Bakaya: Aabha Bakaya is the Founder & CEO of Ladies Who Lead, a premium members-only platform for women leaders, dedicated to fostering personal and professional growth through shared experiences. A veteran Business Journalist, Aabha founded LWL in 2021 to bridge opportunity gaps caused by gender biases. Her vision is to build a diverse community of women leaders who co-create an equitable future for women in the workforce. Today, Ladies Who Lead hosts 1,200+ members from 50+ sectors and has expanded across Delhi-NCR, Mumbai, Bangalore, and Pune.

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