If you're looking to enhance your coaching business and build meaningful relationships with your audience, this episode is a goldmine of inspiration and actionable tips. My guest in this episode is also a guide by your side for building a new relationship with food and exercise!

Jillian Beck Rogers is a certified health and life coach. She specializes in helping busy professionals break the habit of comfort eating to create new relationships with food, regain their health and energy, and love their bodies.

Jillian shared valuable insights on stress eating, the impact of stress on your eating habits, and the importance of addressing underlying issues rather than using food as a crutch for relaxation.

She also discussed her strategies for acquiring new coaching clients, which include leveraging social media, networking, and participating in local activities and women's groups.

We dove into the world of social media, with Jillian sharing what's been working for her on IG. She emphasizes the power of genuine connection, personal stories, and well-written captions to drive engagement with potential new clients.

The importance of mindful eating: enjoying food or feeling comforted by it is not inherently a bad thing.

Effective strategies for acquiring clients that don't always look like business networking: leveraging local activities, women's groups, and social media for a fun and low-pressure approach.

The value of genuine engagement on social media and the importance of personalized communication in building authentic relationships that organically lead to clients self-selecting to work with you.

Creating impactful content for your coaching businesses, including sharing personal stories, well-written captions, and experimentation with different post formats on Instagram.

The value of using personalized video messages in emails to build relationships and trust with potential clients.

Bombomb video messaging

Alternative to BombBomb that I use: SendSpark.com

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Marisa Corcoran, the founder of The Copy Chat and The Copy Confidence Society.

Book recommendation: Atomic Habits by James Clear.

Get your free copy of Jillian's 9 Healthy Snack & Breakfast Ideas for Meal Prep

Jillian Beck-Rogers is a Certified Health and Life Coach whose mission is to help busy professionals stop turning to food for comfort and start loving their bodies again. She helps people transform their relationships with food and exercise so they can have the energy and confidence they crave.

Jillian Health & Wellness

Find Jillian on Instagram: @jillianbeckrogers

Jillian on LinkedIn: @jillianbeckrogers

Melissa Brown, MD - Coach, Author, Speaker, Teacher, and...