Episode 20 – Habits

Welcome to The Business of Real Estate Podcast with Lynn Hoffman and Eric Johnson!

This week, we're tackling habits. Are you stuck knowing what to do but can’t seem to gain momentum? Or do you start something, only for it to fizzle out? You're not alone, and today, we're diving deep into building sustainable habits.

Habits form the foundation of success. Whether it's making daily calls, following up with clients, or managing your CRM, the key is consistency. Start small—focus on five calls a day or updating your CRM step by step. Remember, creating habits takes time and intentionality. It's not about perfection; it's about persistence.

We discuss strategies like identifying triggers, rewiring your mindset, and using accountability partners to stay on track. Celebrate your wins, however small, and don’t let fear hold you back—your clients will appreciate the connection. Consistent actions lead to big results.

This business is about building relationships and staying proactive. Take small, daily steps to grow, and you'll be amazed at the transformation. Ready to develop the habits that lead to lasting success? Let’s get started!

All About Mortgages

In this episode of The Business of Real Estate podcast, hosts Lynn Hoffmann and Eric Johnson discuss the importance of building strong relationships between realtors and mortgage professionals, featuring insights from James Buckland of RBC Mortgages and Rebecca Basken of Mission 35 Mortgages.

The conversation highlights the value of mutual referrals, effective communication, and collaboration in serving clients. James emphasizes the role of trust and consistent engagement, while Rebekah discusses the benefits of face-to-face interactions and the diverse lending options offered by independent brokers.

Both guests encourage realtors to prioritize regular communication, educate themselves on financial products, and create lasting professional partnerships for enhanced client experiences. The episode reinforces that successful partnerships in real estate are built on trust, education, and consistent outreach.

Seasons of Change

In this episode of The Business of Real Estate podcast, Lynn and Eric discuss the importance of flexibility in response to changing markets. Titled "Seasons of Change," they emphasize how agents must adapt to different market conditions, whether it's a buyer’s market, seller’s market, or balanced market. They stress the need for agents to have multiple strategies, such as diversifying lead generation and being prepared for various scenarios.

The conversation highlights the necessity of educating clients, both buyers and sellers, on market trends and pricing. They also discuss how market conditions, such as rising interest rates or increased listings, can impact buying and selling strategies. Lynn and Eric remind listeners to embrace change, maintain a flexible mindset, and develop multiple streams of business to thrive regardless of market shifts. They conclude by encouraging agents to stay ready, adapt to market fluctuations, and continuously educate themselves and their clients.