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OT month may have ended over a month ago, but we learned so much about OTPreneurs in April that we just have to share this with you.

In this episode, we are sharing valuable lessons from our recent Instagram campaign aimed at supporting OT entrepreneurs. From the excitement of new ventures like Alex Villanueva's lymphedema support business to the practicalities of building a social media presence, this episode is packed with strategies and stories to help you grow your OT business. Learn how to collaborate, overcome challenges, and make a lasting impact in the OT community.

👉 Listen now to discover the secrets behind successful OT entrepreneurial ventures and boost your own business on social media!

Would you like more support on your OTPreneur Journey?

🔥 Sign up for the OTPreneur Startup Course Waitlist

📗 Get your free OT Business Guide

📱 Leave us a voice message & you could be featured on the OTP Podcast

📩 Send us an email and let us know how we can support you!

Thanks for tuning in! We'll see you next time

Send us a Text Message.

Discover How Copywriting Can Transform Your Business!

Are you an occupational therapy entrepreneur feeling stuck when it comes to marketing your services?

In this episode of OTPreneur, Krista Frahm shares her journey from an OT without business know-how to a successful self-employed copywriter.

Learn how she overcame initial self-doubt, leveraged her clinical writing skills, and mastered the art of persuasive content. Tune in to uncover practical tips on blending therapy expertise with effective marketing strategies and leveraging tools like Chat GPT to spark ideas.

Listen in to explore how copywriting can elevate your OT business, navigate common pitfalls, and connect authentically with your audience.

Would you like more support on your OTPreneur Journey?

🔥 Sign up for the OTPreneur Startup Course Waitlist

📗 Get your free OT Business Guide

📱 Leave us a voice message & you could be featured on the OTP Podcast

📩 Send us an email and let us know how we can support you!

Thanks for tuning in! We'll see you next time

Send us a Text Message.

Struggling to focus on one idea for your OT business? Feeling overwhelmed by the constant influx of new "GREAT IDEAS?"

In this episode of OTPreneur, we explore the common entrepreneurial challenge of shiny object syndrome and provide actionable tips for leveraging multiple ideas to your advantage. Learn how to navigate this issue and stay on track with your business goals.

Learning Objectives for the episode:

• Identify the signs and symptoms of "shiny object syndrome" in the context of a business.
  
  
• Differentiate between pursuing new ideas that align with business goals and those that could potentially hinder business progress.
  
  
• Develop strategies to manage and prioritize new ideas effectively in the context of a business.

Join us for invaluable insights on turning your abundance of ideas into business success.

Tune in now!

Click here to view the full show notes.

Would you like more support on your OTPreneur Journey?

🔥 Sign up for the OTPreneur Startup Course Waitlist

📗 Get your free OT Business Guide

📱 Leave us a voice message & you could be featured on the OTP Podcast

📩 Send us an email and let us know how we can support you!

Thanks for tuning in! We'll see you next time

Send us a Text Message.

Have you ever heard of the term affiliate marketing?

Affiliate marketing allows you to earn an income without the need to create a product or service.

In this episode of the OTPreneur podcast, we delve into the world of affiliate marketing, explaining what it is and why it could be a game-changer for your business. We'll share valuable insights, practical tips, and words of wisdom to help you navigate the world of affiliate marketing and leverage it as a side hustle for your OT business.

If you're ready to explore an avenue for generating income beyond the traditional client care model, tune into this episode now and discover the potential of affiliate marketing for OTPreneurs.

Learning Objectives:

• Analyze the concept of affiliate marketing and its potential as a passive income stream for occupational therapy entrepreneurs.
  
  
• Apply strategies for selecting and promoting affiliate products or services that align with personal and professional values within the occupational therapy niche.
  
  
• Evaluate the ethical considerations and rules associated with affiliate marketing programs, including compliance with guidelines for marketing and promotion.
  
  
• Develop a plan for leveraging affiliate marketing as a learning experience to enhance skills in online business, marketing, and audience engagement for potential future entrepreneurship endeavors.

Would you like more support on your OTPreneur Journey?

🔥 Sign up for the OTPreneur Startup Course Waitlist

📗 Get your free OT Business Guide

📱 Leave us a voice message & you could be featured on the OTP Podcast

📩 Send us an email and let us know how we can support you!

Thanks for tuning in! We'll see you next time

Send us a Text Message.

Do you know what to do if faced with an emergency as a business owner?

When crisis strikes, having a solid plan in place can be the difference between sinking or swimming as an entrepreneur. In this episode Sarah Putt, MA, OTR/L dives into the crucial topic of navigating emergencies as an entrepreneur. She explores three essential strategies that can help entrepreneurs not only weather the storm, but also emerge stronger on the other side.

Tune into this episode as we provide practical insights and actionable tips to not just survive, but thrive in the face of an emergency.

What You’ll Learn

• The importance of establishing robust systems within your business.
  
  
• The significance of being open, honest, and transparent with the people you work with to maintain clear communication, foster trust and allow for collaborative problem-solving.
  
  
• Using OTPreneurship as a flex, to not have to worry about PTO or boss expectations and have flexibility to focus on emergency personal matters when they arise.
  
  

Resources

👉 Episode with Mindfulness in Motion

Would you like more support on your OTPreneur Journey?

🔥 Sign up for the OTPreneur Startup Course Waitlist

📗 Get your free OT Business Guide

📱 Leave us a voice message & you could be featured on the OTP Podcast

📩 Send us an email and let us know how we can support you!

Thanks for tuning in! We'll see you next time

Send us a Text Message.

Struggling to choose between a clever, attention-grabbing name and a clear, industry-specific identity for your occupational therapy business?

Join Sarah Putt, MA, OTR/L, and Jayson Davies, MA, OTR/L, as they delve into the art of naming your OT business. Gain expert insights and practical advice on crafting a business name that not only captivates your audience but also paves the way for potential future expansion.

Tune in to this episode to uncover the secrets to creating a standout brand for your OT enterprise.


What You'll Learn

• Identify the key considerations involved in selecting a business name in the occupational therapy (OT) field, including the potential impact on branding, recognition, and future growth.
  
  
• Analyze the advantages and disadvantages of using clever, witty names versus straightforward or personal names for OT businesses, and evaluate how these choices may affect audience resonance and business expansion.
  
  
• Assess the legal and practical factors related to business naming, including domain availability, social media presence, trademarks, business entity registration, and the use of DBA (Doing Business As) for separating individual businesses from their legal entities.
  
  
• Evaluate the significance of visual branding elements in business naming, such as logo design, colors, and aesthetics, and consider their impact on brand identity and recognition within the OT community.

Resources:

👉 LegalZoom - Help you set up your business

👉 Chat GPT - May help with creating some crafty names

👉 OTPreneur Startup Course - Learn directly from Jayson and Sarah how to turn your idea into a business.

Would you like more support on your OTPreneur Journey?

🔥 Sign up for the OTPreneur Startup Course Waitlist

📗 Get your free OT Business Guide

📱 Leave us a voice message & you could be featured on the OTP Podcast

📩 Send us an email and let us know how we can support you!

Thanks for tuning in! We'll see you next time

Send us a Text Message.

Struggling to navigate the world of OT entrepreneurship?

In this episode, we share our experiences presenting at recent OT conferences and engaging with fellow OTpreneurs.

Discover our strategies for networking, building connections, and making a positive impact as an OTPreneur at OT and other conferences.

Plus, Sarah has a special announcement regarding a certain co-host. Shh... don't tell Jayson.

Tune in now to gain valuable insights and inspiration for your entrepreneurial journey!

View the full show notes for this episode at OTPreneur.com/episode15

Would you like more support on your OTPreneur Journey?

🔥 Sign up for the OTPreneur Startup Course Waitlist

📗 Get your free OT Business Guide

📱 Leave us a voice message & you could be featured on the OTP Podcast

📩 Send us an email and let us know how we can support you!

Thanks for tuning in! We'll see you next time

Send us a Text Message.

Struggling to navigate the challenges of starting your own OT business?

Stay tuned as we dive into the unique journey of two successful OTpreneurs who share their experiences and provide actionable insights on overcoming obstacles, finding resources, and prioritizing mental health.

Discover how they turned their passion into a thriving business and gain valuable tips to fuel your entrepreneurial spirit. Don't miss out – tune in to this episode now!


Objectives

• Identify the key challenges and rewards of transitioning from school-based occupational therapy (OT) practitioners to OT entrepreneurs based on the insights shared by the guests, My and Danielle , and how they leveraged their experiences to start their own businesses.
  
  
• Analyze the strategies and resources utilized by My and Danielle in starting their own OT businesses, including the USC Small Business Clinic and the Inland Empire Small Business Coalition, to gain insights into the practical steps and support systems involved in entrepreneurship.
  
  
• Contrast the mindset shift and motivations behind transitioning from school-based OT to entrepreneurship, as illustrated by the guests' journey in launching Mindfulness in Motion, an educational consulting and OT company, to comprehend the impact of burnout, systemic barriers, and the focus on mental health in driving the decision to start a business earlier than initially planned.

Guests

My Bui-Lewis is an occupational therapist who never saw herself as an entrepreneur. She once shared with a group of occupational therapy students that she had no interest in business classes and had never planned on owning her own business. However, despite her initial skepticism, she is now the proud co-owner of a successful occupational therapy practice. She has discovered that with hard work and determination, anything is possible, and she is an inspiration to others pursuing their dreams in the field of occupational therapy.

Danielle Delorenzo is a busy OT entrepreneur who rarely has time to breathe, let alone go on podcasts. However, she is excited to be on a podcast with hosts who have been with her since the beginning of her journey. She and the hosts overlap in many different ways, and they are each other's biggest cheerleaders and fans. Danielle is grateful to have them in her life and is looking forward to discussing the fun but exhausting journey of entrepreneurship.

Together, Danielle and My own and run their business, Mindfulness in Motion

Would you like more support on your OTPreneur Journey?

🔥 Sign up for the OTPreneur Startup Course Waitlist

📗 Get your free OT Business Guide

📱 Leave us a voice message & you could be featured on the OTP Podcast

📩 Send us an email and let us know how we can support you!

Thanks for tuning in! We'll see you next time