You Don't Know Vietnam

By: Ian Paynton - We Create Content
  • Summary

  • Forget what you thought you knew about Vietnam. It's no longer that, as you're about to find out. Follow along for conversations about trends, culture and business from one of the world's fastest growing markets: Vietnam. Hosted and produced by Ian Paynton, co-founder of We Create Content, a content agency for global brands who want to build authentic audiences in Vietnam. Co-produced by Van Bui.

    © 2024 You Don't Know Vietnam
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Episodes
  • E39: Fighting the dark side of Vietnam's rapid development: human trafficking
    Oct 22 2024

    On this episode of You Don't Know Vietnam, we have the pleasure of talking to Michael Brosowski, the Founder and Strategic Director of Blue Dragon - a children's foundation that's been doing some of the most important and awe-inspiring work in Vietnam. To date, Blue Dragon has rescued almost 1,700 people from human trafficking. They've helped send 6,400 kids to school, placed almost 500 teens in jobs, and was instrumental in rescue efforts during the recent Typhoon Yagi and the subsequent landslides that ravaged through communities in northern Vietnam. Today, Michael talks about the darker sides of Vietnam's rapid economic development and describes which communities are most at risk. He tells the story of how Blue Dragon began, recounts the first ever rescue mission, and outlines what success looks like for Blue Dragon in Vietnam. He also give tips for global business to ensure their migrant works aren't being exploited, and talks about the best ways to give back to Vietnam sensitively through CSR initiatives. Head over to www.bluedragon.org to learn more about what Michael and Blue Dragon do in Vietnam. Donate at bluedragon.org/donate to support Vietnamese children in crisis.

    This podcast is brought to you by We Create Content, the content marketing agency that builds audiences for global brands in Vietnam. A special thanks to DJ Jase at The Beats Saigon for the soundtrack, and to you for listening. Please subscribe and rate the show, and share it with friends and colleagues you think might enjoy it. Follow our host Ian on LinkedIn.

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    1 hr and 7 mins
  • E38: Demonslayer talks Vietnamese creativity in Hollywood and reviving rare 80s V-Wave
    Oct 8 2024

    Meet artist, DJ and producer Dan Nguyen, or Demonslayer. From archiving and reviving Californian V-wave from the 80s to DJing the Hollywood premiere of HBO's The Sympathizer, Dan has been representing Vietnamese creativity for as long as we can remember. Today, he tells us why Vietnam is finally getting the global recognition it deserves, what it was like growing up in a Vietnamese household in L.A, and what shocks him most when he returns.

    This podcast is brought to you by We Create Content, the content marketing agency that builds audiences for global brands in Vietnam. A special thanks to DJ Jase at The Beats Saigon for the soundtrack, and to you for listening. Please subscribe and rate the show, and share it with friends and colleagues you think might enjoy it. Follow our host Ian on LinkedIn.

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    35 mins
  • E37: The challenge of being a modern Vietnamese mum - and why they manage the money!
    Sep 24 2024

    Diep Hoang is a content creator and mother and baby influencer on the channel Love At First Shine. She also has a podcast with her husband where they talk openly about the challenges faced by couples in the modern Vietnamese family. On this episode of You Don't Know Vietnam Diep tells us about the pressures faced by young mums in Vietnam and how she juggles traditional Vietnamese values with modern parenting. She also shares how the Vietnamese family is changing, how Vietnamese women have all the purchasing power, and what brands should consider when attempting to market their products to them.

    This podcast is brought to you by We Create Content, the content marketing agency that builds audiences for global brands in Vietnam. A special thanks to DJ Jase at The Beats Saigon for the soundtrack, and to you for listening. Please subscribe and rate the show, and share it with friends and colleagues you think might enjoy it. Follow our host Ian on LinkedIn.

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    28 mins

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