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Crossover Creativity

Real-Life Stories About Where Creativity Comes From

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Crossover Creativity

By: Dave Trott
Narrated by: Piers Powis
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About this listen

Ideas don’t just happen, they don’t spring from nowhere. Ideas come to life from everything that’s already inside our brains. Because new ideas are actually a new reaction between existing ideas. This means creativity is about finding ways to put unrelated, disconnected things together. When two unrelated things come together, something new springs into existence; they form a third thing, and that becomes a new idea. That’s Crossover Creativity. The more you read, watch, observe, and consume, the more fuel for ideas you have in your brain and the more crossover creativity will happen for you.

In this latest collection of stories about creativity in real-life situations, Dave Trott presents examples of crossover creativity in action–as a guide for those who have to generate ideas in advertising, business, sport, or anywhere in the wider world.

©2023 Harriman House (P)2023 Harriman House Creativity
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Simple Smart Storytelling.

Just like listening to Dave's blog. But with extra substance. Really good and clear narration too.

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Excellent Listen!

Crossover creativity is a very fitting title for what is a brilliant listen.
I love dipping in and out on my commute to work, at the gym or just when I need an external boost.
Piers Powis really brings the stories to life in his own unique way, we love it!

Nick & Kerry

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