The Art of War by Sun Tzu: A 21st Century Business Interpretation
How to Be Successful in Negotiation Every Time, Using Sun Tzu’s Strategies and Principles
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Narrated by:
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Ron Fitzwater
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By:
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Martin Chang
About this listen
The Art of War, first written by the great Sun Tzu over 2,500 years ago, has remained relevant throughout history to anyone in a leadership position; be it politics, human psychology, business, or even daily life situations, there is wisdom in Sun Tzu's teachings that is relevant to all.
In this book, we will interpret his teachings as they relate to the 21st century business world, specifically the art of negotiation. You will learn that true wisdom is timeless, and that applying the time-tested tactics in this book can propel you to the next level of success.
©2022 Yann Eckhorst (P)2022 Yann EckhorstWhat listeners say about The Art of War by Sun Tzu: A 21st Century Business Interpretation
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- richardreviewsbooks
- 07-03-22
A great take on Sun Tzu's philosophy!
Anyone familiar with Sun Tzu's the Art of War should give this book a read! Military strategy is applicable to business strategy in so many different ways.
Fans of Jocko Willink's books would also enjoy this take!
A well-produced audiobook, I recommend it to everyone wanting to improve their negotiation skills.
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- Rob
- 01-04-22
Fantastic breakdown
I had heard a few people mention that The Art of War by Sun Tzu was applicable to so much more than the battlefield but I’d never really seen why? This Audiobook does a fantastic job of breaking down the parallels and explaining all these points in detail. The art of negotiation is in fact that an art! So the additional understanding is certainly welcome.
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- LoveIsMyEgo
- 13-03-22
This book is timeless! Priceless!
I love how the author put the masterful teachings of Sun Tzu and modern business together. It doesn’t only make you wise but fearless and efficient, a winner. And the best thing is I can apply its contents to my everyday life dealing with people and making small and big decisions. I love Chinese ancient teachings in general and I’m very happy this book has even applied it to the negotiation game. Definitely, a must-have.
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- Douglas B
- 22-03-22
Business is War!
This book was great. I'd never once considered that the battle strategies and philosophy of Sun Tzu. But I was shocked by the parallels you can find in the world of business and the field of battle. Evaluating partnerships and rivals the way the general evaluated enemy armies seems crazy, but it truly comes together in a guide that makes more sense than I would have expected. The result is inspiring, powerful, often humorous, and surprisingly heartwarming, a combination that I was truly not expecting in a business guide. A fantastic guide for a successful business strategy, and shout out to Ron Fitzwater for his great narration as well. Love it!
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- Hila
- 14-03-22
Excellent work!
I like the way it’s been explained the combination of nature with human behaviour with Sun Tzu. As I did studies on Eastern philosophy on maintaining health has opened so many avenues on my life and so looking to practice the views of this book on my business now as a Wellbeing coach. I really recommend this book which you’ll learn new ways to develop your skills and knowledge on growing on your business with relationships others!
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