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The Art of the Start 2.0

The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything

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The Art of the Start 2.0

By: Guy Kawasaki
Narrated by: Paul Boehmer
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About this listen

Brought to you by Penguin.

Fully revised and expanded for the first time in a decade, The Art of the Start 2.0 now features Guy Kawasaki's advice on the tools which make it easier than ever to get established - including social media, crowdfunding and cloud computing.

Whether you're an aspiring entrepreneur, own a business or want to get more entrepreneurial within any organisation, this book will help you make your crazy ideas stick. It's an adventure that's more art than science - the art of the start.

©2015 Guy Kawasaki (P)2022 Penguin Audio Entrepreneurship Social Media Business
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Easy five stars- practical advice and great narrator

The advice in this book was very practical which I appreciated. It did unexpectedly focus a lot on fundraising, pitching, etc which I didn’t buy this book for, but I guess it must be useful all the same. The best thing about this book is it gets you super motivated and excited about starting your business. The narrator has a similarly exciting voice which makes it easy to keep listening to.

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