Episodes

  • [MAD LABZ] Understanding parent satisfaction

    [MAD LABZ] Understanding parent satisfaction
    Nov 14 2024

    Michael Kewley from Magnetic Communications shares his top tips on how to monitor and analyse parent satisfaction, and how school leaders can make practical use of these insights to support MAD strategies.
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    18 mins
  • (Shang)hai and hello from China ft. Angelo Noviello

    (Shang)hai and hello from China ft. Angelo Noviello
    Nov 7 2024
    Angelo Noviello, Director of Admissions and Marketing, at The British International School Shanghai, Puxi, chats to James and Nick about his journey from Geology to Admissions, the Chinese Heritage movement, and his love of all things dogs and coffee.
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    31 mins
  • Cope(enhagen)ing with the MADness ft. Catalina Gardescu

    Cope(enhagen)ing with the MADness ft. Catalina Gardescu
    Oct 31 2024
    Catalina Gardescu, Director of Communications, Marketing and Admissions at Copenhagen International School, speaks to James and Nik about the Scandinavian school market, working with UN agencies, and moving from Romania to Denmark.
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    31 mins
  • Not VAT old thing ft. Remco Weeda

    Not VAT old thing ft. Remco Weeda
    Sep 18 2024
    Remco Weeda, Director of Marketing and Admissions at Scarborough College talks with Nik and James about the looming VAT on school fees, how to put your school at the centre of its community, and why brisket is his favourite meat to smoke.
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    37 mins
  • Episode #9 - From Dublin to Vancouver ft. Kelsey Hayre

    Episode #9 - From Dublin to Vancouver ft. Kelsey Hayre
    Sep 5 2024
    Kelsey Hayre, Assistant Director of Advancement at Stratford Hall School in Vancouver explains exactly what advancement means - and talks about the power of alumni, authentic storytelling and word-of-mouth marketing when she hits the studio with hosts James and Nik.
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    33 mins
  • Episode #8: Break(danc)ing the mould ft. Kyle Aldous

    Episode #8: Break(danc)ing the mould ft. Kyle Aldous
    Aug 22 2024
    Kyle Aldous, Executive Director of Communications at Singapore American School, chats with James and Nik about his experience being part of an expat family, the importance of organic social, and his journey from the candy business to the world of marketing and admissions.
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    37 mins
  • Episode #7: Whatsapp-ening at Sedbergh ft. Davild Milner

    Episode #7: Whatsapp-ening at Sedbergh ft. Davild Milner
    Aug 8 2024
    David Milner, Director of Marketing and International Relations at Sedbergh School and Board Chair of AMCIS, speaks to James and Nik about 500 years of Sedbergh history, the challenges facing the UK Independent School sector, and his vibes on Whatsapp and Linkedin,
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    40 mins
  • MAD Community Update: July 2024

    MAD Community Update: July 2024
    Jul 27 2024
    Nik brings you a short update on what's new with the podcast, including a new episode format for Season 2 and our upcoming collaboration with The PIE.
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    5 mins