Showing titles in Public Relations
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This Is Marketing
- You Can’t Be Seen Until You Learn to See
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 7 hrs and 2 mins
- Unabridged
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For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation.
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Generous as always
- By Anonymous User on 13-11-18
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This Is Marketing
- You Can’t Be Seen Until You Learn to See
- Narrated by: Seth Godin
- Length: 7 hrs and 2 mins
- Release date: 13-11-18
- Language: English
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Sell More With Sales Letters
- How to Write Targeted Sales Letters and Convince Your Customers - Incl. Checklist
- By: Carsten Meinders
- Narrated by: Casey Wayman
- Length: 1 hr and 37 mins
- Unabridged
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The fundamental goal of any company is to increase the value of the business for shareholders. Whether you want to get a great response to a newspaper or magazine ad, a direct sales letter or a website, you need to be clear about the following basic fact: "What is it that makes your business stand out?" An important and frequently used marketing communication tool is the sales letter. It can build your customer base and increase your sales.
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Sell More With Sales Letters
- How to Write Targeted Sales Letters and Convince Your Customers - Incl. Checklist
- Narrated by: Casey Wayman
- Length: 1 hr and 37 mins
- Release date: 28-06-24
- Language: English
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Pitch Perfect
- How to Say It Right the First Time, Every Time
- By: Bill McGowan
- Narrated by: Bill McGowan
- Length: 7 hrs and 51 mins
- Unabridged
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Saying the right thing the right way can make the difference between sealing the deal or losing the account, getting a promotion, or getting a pink slip. It's essential to be pitch perfect - to get the right message across to the right person at the right time. In Pitch Perfect, Bill McGowan shows you how to craft the right message and deliver it using the right language - both verbal and nonverbal.
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Takes a long time to get to the point
- By Amazon Customer on 24-02-21
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Pitch Perfect
- How to Say It Right the First Time, Every Time
- Narrated by: Bill McGowan
- Length: 7 hrs and 51 mins
- Release date: 01-04-14
- Language: English
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Public Opinion
- By: Walter Lippmann
- Narrated by: John Clickman
- Length: 10 hrs and 59 mins
- Unabridged
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Walter Lippmann's Public Opinion (1922) argues humans can't fully grasp complex issues. We rely on simplified ideas (stereotypes) and media portrayals ("pseudo-environments") to form opinions.
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Public Opinion
- Narrated by: John Clickman
- Length: 10 hrs and 59 mins
- Release date: 29-02-24
- Language: English
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Hype Yourself
- A No-Nonsense DIY PR Toolkit for Small Businesses
- By: Lucy Werner
- Narrated by: Lucy Werner
- Length: 4 hrs and 21 mins
- Unabridged
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Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources. Lucy Werner has over 15 years of publicity experience, including running her own specialist consultancy focused on startups and entrepreneurs.
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Loved it
- By Funkhouse on 16-05-23
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Hype Yourself
- A No-Nonsense DIY PR Toolkit for Small Businesses
- Narrated by: Lucy Werner
- Length: 4 hrs and 21 mins
- Release date: 09-11-20
- Language: English
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Dear Chairman
- Boardroom Battles and the Rise of Shareholder Activism
- By: Jeff Gramm
- Narrated by: David Drummond
- Length: 10 hrs and 13 mins
- Unabridged
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A sharp and illuminating history of one of capitalism's longest-running tensions - the conflicts of interest among public-company directors, managers, and shareholders - told through entertaining case studies and original letters from some of our most legendary and controversial investors and activists.
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Dear Chairman
- Boardroom Battles and the Rise of Shareholder Activism
- Narrated by: David Drummond
- Length: 10 hrs and 13 mins
- Release date: 23-02-16
- Language: English
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Trust Me, I'm Lying
- Confessions of a Media Manipulator
- By: Ryan Holiday
- Narrated by: Ryan Holiday
- Length: 6 hrs and 25 mins
- Unabridged
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You’ve seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don’t know is that someone is responsible for all this. Usually, someone like me. I’m a media manipulator. In a world where blogs control and distort the news, my job is to control blogs - as much as any one person can.
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Fantasitc story, poor narration
- By Nyúlpéter on 08-03-21
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Trust Me, I'm Lying
- Confessions of a Media Manipulator
- Narrated by: Ryan Holiday
- Length: 6 hrs and 25 mins
- Release date: 06-08-19
- Language: English
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Winning Minds
- Secrets from the Language of Leadership
- By: Simon Lancaster
- Narrated by: Glen McCready
- Length: 7 hrs and 11 mins
- Unabridged
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Shhh. Did you know there is a secret Language of Leadership: a timeless set of cues and signals that still determines who reaches the top in politics and business today? The ancient Greeks were the first to study the art of communication 2,500 years ago. It is only now, with recent breakthroughs in neuroscience, that we can say for sure what works and how.
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Game changer for leaders
- By Nelson Salvatorelli on 18-04-21
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Winning Minds
- Secrets from the Language of Leadership
- Narrated by: Glen McCready
- Length: 7 hrs and 11 mins
- Release date: 25-02-20
- Language: English
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Broken Windows, Broken Business
- The Revolutionary Broken Windows Theory: How the Smallest Remedies Reap the Biggest Rewards
- By: Michael Levine
- Narrated by: Allan Robertson
- Length: 6 hrs and 46 mins
- Unabridged
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In this vital work, author Michael Levine offers compelling evidence that problems in business, large and small, typically stem from inattention to tiny details. Social psychologists and criminologists agree that if a window in a building is broken and left unrepaired, soon thereafter the rest of the windows will be broken - and the perception will build that crime in that neighborhood is out of control. The same principle applies to business.
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Eye opening
- By Valdir Paiva on 27-07-21
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Broken Windows, Broken Business
- The Revolutionary Broken Windows Theory: How the Smallest Remedies Reap the Biggest Rewards
- Narrated by: Allan Robertson
- Length: 6 hrs and 46 mins
- Release date: 11-05-21
- Language: English
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13 Forgotten Mind Control Secrets
- How to Use Words to Influence People’s Behavior, Target Their Thoughts, and Redirect Actions. Dark Psychology Secrets Revealed
- By: Ronald Gill
- Narrated by: Global Audio Productions
- Length: 4 hrs and 3 mins
- Unabridged
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Have you ever found yourself in a room, feeling their eyes on you but unsure how to break the ice? Ronald Gill spills the beans in "13 Forgotten Mind Control Secrets." Navigate the complex details of language with Gill's complete guide to persuasion, tapping into hidden techniques, emotional manipulation, and the untapped potentials of the human mind.
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Effective and Ethical Persuasion
- By Johanna Cardinale on 22-06-24
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13 Forgotten Mind Control Secrets
- How to Use Words to Influence People’s Behavior, Target Their Thoughts, and Redirect Actions. Dark Psychology Secrets Revealed
- Narrated by: Global Audio Productions
- Length: 4 hrs and 3 mins
- Release date: 14-03-24
- Language: English
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The Mind Games They Play
- 11 Proven Strategies to Identify, Understand and Resist Manipulation and Master the Art of Human Psychology
- By: Halbert Ward
- Narrated by: Harmony Productions
- Length: 3 hrs and 2 mins
- Unabridged
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"The Mind Games THEY Play" is not about turning people into robots. It's about knowing what's up, reading the room, and making countable connections. It's also about connecting with people, rocking your emotional intelligence, and navigating life like a champ. From accelerating your career path to keeping your love life drama-free, this book has got your back.
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Practical and Insightful
- By Joseph Vargas on 27-06-24
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The Mind Games They Play
- 11 Proven Strategies to Identify, Understand and Resist Manipulation and Master the Art of Human Psychology
- Narrated by: Harmony Productions
- Length: 3 hrs and 2 mins
- Release date: 15-03-24
- Language: English
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Brand Together
- Six Principles of Successful Brand Partnerships
- By: Brett Ryan
- Narrated by: Brett T. Ryan
- Length: 3 hrs and 3 mins
- Unabridged
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Brand partnerships cut through the noise of modern-day marketing to drive billions of dollars of consumer preference, but hardly anyone talks about them. A practical, digestible, principle-based guide for developing strong brand partnerships has never existed... until now. Brand Together presents a principle-based approach for developing successful brand partnerships.
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Brand Together
- Six Principles of Successful Brand Partnerships
- Narrated by: Brett T. Ryan
- Length: 3 hrs and 3 mins
- Release date: 23-04-24
- Language: English
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Explosive Growth: A Few Things I Learned While Growing to 100 Million Users and Losing $78 Million
- Ultimate Startup Playbook in Entrepreneurship, Business Strategy, Online Marketing, Leadership & PR
- By: Cliff Lerner
- Narrated by: Daniel Greenberg
- Length: 5 hrs and 28 mins
- Unabridged
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Due to its raw storytelling style, compelling content, and fast pace, Explosive Growth is a one-of-a-kind business book that transcends the narrow entrepreneurial audience to also appeal to listeners and business students looking to learn about startup life and entrepreneurship. It holds nothing back while detailing the highest highs and lowest lows of what it's really like to run a startup.
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Interesting book
- By Mark on 24-11-18
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Explosive Growth: A Few Things I Learned While Growing to 100 Million Users and Losing $78 Million
- Ultimate Startup Playbook in Entrepreneurship, Business Strategy, Online Marketing, Leadership & PR
- Narrated by: Daniel Greenberg
- Length: 5 hrs and 28 mins
- Release date: 09-04-18
- Language: English
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Crystallizing Public Opinion
- Complete and Original Edition
- By: Edward Bernays, Mitch Horowitz - introduction
- Narrated by: Mitch Horowitz
- Length: 5 hrs and 15 mins
- Unabridged
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You may not know Edward Bernays, but Edward Bernays knows you. His 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence and manipulate public attitudes over the past century, and the mass media continues that practice today. This seminal work on how public opinion is created and shaped, offers a glimpse into the world of propaganda and advertising.
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Crystallizing Public Opinion
- Complete and Original Edition
- Narrated by: Mitch Horowitz
- Length: 5 hrs and 15 mins
- Release date: 16-06-23
- Language: English
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The Public Relations Handbook
- By: Robert L. Dilenschneider
- Narrated by: Mike Lenz
- Length: 10 hrs and 22 mins
- Unabridged
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It is no longer enough for public relations professionals to be great at writing press releases or terrific at establishing media contacts. Today and in the future, all professionals must understand how their skills dovetail with those of other professionals.
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The Public Relations Handbook
- Narrated by: Mike Lenz
- Length: 10 hrs and 22 mins
- Release date: 15-02-22
- Language: English
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So Good They Call You a Fake
- Command Attention, Monetize Your Talent Stack, and Become the Uncontested Authority in Your Niche
- By: Joshua Lisec
- Narrated by: Dylan Reese Marshall
- Length: 5 hrs and 20 mins
- Unabridged
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They call you a fake because you’re the best. Being called a fake is the last rite of passage on the internet. In the relentless pursuit of excellence, you only know you’ve arrived when you have “haterz”—your most valuable marketers. So Good They Call You a Fake is how you get there. This book teaches step-by-step with no steps skipped how to get the visibility you’ve already earned, become an energy monster who thrives on all kinds of attention, and then monetize that attention to the max.
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Character. Bravery.
- By paul m. on 17-02-24
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So Good They Call You a Fake
- Command Attention, Monetize Your Talent Stack, and Become the Uncontested Authority in Your Niche
- Narrated by: Dylan Reese Marshall
- Length: 5 hrs and 20 mins
- Release date: 16-06-23
- Language: English
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Get Together: How to Build a Community with Your People
- By: Bailey Richardson, Kevin Huynh, Kai Elmer Sotto
- Narrated by: Bailey Richardson, Kai Elmer Sotto, Kevin Huynh
- Length: 2 hrs and 46 mins
- Unabridged
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Get Together is a practical and heartfelt guide to cultivating a community. Whether starting a run crew, connecting with fans online, or sparking a movement of K-12 teachers, the secret to getting people together is this: Build your community with people, not for them. In Get Together, Bailey, Kevin, and Kai share true stories of everyday people who created thriving communities, both in-person and online.
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Get Together: How to Build a Community with Your People
- Narrated by: Bailey Richardson, Kai Elmer Sotto, Kevin Huynh
- Length: 2 hrs and 46 mins
- Release date: 20-09-19
- Language: English
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Regular price: £6.99 or 1 Credit
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The Reputation Game
- By: Rupert Younger, David Waller
- Narrated by: Mark Topping
- Length: 9 hrs and 51 mins
- Unabridged
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Through pioneering research and interviews with a host of major figures, ranging from Jay-Z and LinkedIn cofounder Reid Hoffman to Bernie Madoff and Man Booker Prize-winning Hilary Mantel, Waller and Younger reveal the key mechanisms that make and remake our reputations, providing the essential guide to the most important game in business and in life.
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Good lessons, terrible analysis
- By billdoesjudo on 21-02-18
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The Reputation Game
- Narrated by: Mark Topping
- Length: 9 hrs and 51 mins
- Release date: 05-10-17
- Language: English
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Regular price: £19.99 or 1 Credit
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Chief Marketing Officers at Work
- By: Josh Steimle
- Narrated by: DJ Holte
- Length: 13 hrs and 19 mins
- Unabridged
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This book provides a fly-on-the-wall perspective on what it's like to be a CMO and will help C-level executives, agency owners, marketing team members, and others who interface and collaborate with marketing departments to understand how marketing drives growth at both startup and enterprise levels, and how marketing has moved from art to science. Trends in digital marketing, analytics, and marketing automation have pushed marketing to adopt data-driven approaches that would make a CFO's head swim.
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Chief Marketing Officers at Work
- Narrated by: DJ Holte
- Length: 13 hrs and 19 mins
- Release date: 04-10-16
- Language: English
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Truth
- By: Hector Macdonald
- Narrated by: Simon Ludders
- Length: 10 hrs
- Unabridged
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Random House presents the audiobook edition of Truth by Hector Macdonald, read by Simon Ludders. For fans of Nudge, Black Box Thinking and The Art of Thinking Clearly, a fascinating dive into the many ways in which ‘competing truths’ shape our opinions, behaviours and beliefs. True or false? It’s rarely that simple. There is more than one truth about most things. Eating meat is nutritious, but it’s also damaging to the environment. The Internet disseminates knowledge, but it also spreads hatred. As communicators, we select the truths that are most useful to our agenda.
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It will make you question everything.
- By karen noy on 09-09-19
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Truth
- Narrated by: Simon Ludders
- Length: 10 hrs
- Release date: 08-03-18
- Language: English
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