Book Yourself Solid, Third Edition cover art

Book Yourself Solid, Third Edition

The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling

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Book Yourself Solid, Third Edition

By: Michael Port
Narrated by: Michael Port
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About this listen

Kick off the cycle of success with serious self-promotion that works. Book Yourself Solid is a handbook for self-promotion that translates into results.

We tend to think of "busy" as the equivalent of "successful" - but that's not always the case. The key lies in what you're busy doing. Success means spending your time doing work that gets you closer to your goals, and the critical driving force behind that success is self-promotion. This audiobook shows you how to promote more than just your skills - you need to sell your reputation, your service, your very self. It starts with laying a foundation so potential clients know you can give them what they want and need.

How do people see you, and how does that diverge from what you would like them to think? Once you know where you are, you can map out a plan for getting where you need to be, and this audiobook shows you how to build the reputation you need to be the go-to person in your field - and keep the business coming in long term.

Book Yourself Solid has been one of the most popular marketing guides in the world for service-based businesses since its initial release in 2006. This new third edition includes updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits.

  • Build a solid foundation for a stellar public image
  • Enhance your reputation for trust and credibility
  • Perfect your pitch and pricing to attract higher-caliber clients
  • Adopt the six core strategies that will keep you booked solid

Spending just a small amount of time on self-promotion is an investment. You build a reputation that attracts high-quality clients, which boosts your profits, your track record, and your reputation, which in turn attracts even more high-quality clients. Book Yourself Solid shows you how to kick off this cycle of success and maintain it for the long term.

©2018 Michael Port (P)2018 Audible, Inc.
Leadership Marketing Sales & Selling Business Digital Marketing Professional Services
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What listeners say about Book Yourself Solid, Third Edition

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    3 out of 5 stars

Workbook Exercises don't follow the Book?

Maybe this is because the book update and workbook updates haven't been done in sync but it's rather frustrating to go grab the workbook, print it out and then find the exercise numbers the author refers to do not correspond to the workbook.
If you're going to constantly refer to the workbook, at least make it correspond to what you're saying!
Overall the message is good but the above is spoiling it for me!

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3 people found this helpful

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My mind is now buzzing with ideas, new approaches and tangible actions

This was a fantastic book for a business such as mine where I’m moving into my fourth year and and experiencing stagnation.

This book has absolutely transformed my outlook and given me renewed hope and drive.

I thoroughly enjoyed the invaluable take-ways, business insights and thought provoking tasks and exercises throughout.

Thanks to Michael Port and his book - “How to book yourself solid,” my mind is now buzzing with ideas, new approaches and tangible actions which I feel confident to move forward with, which will convert into business goals, clients and profit.

I highly recommend this book to any business owner in need of a boost.

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Packed with incredible tips

I was recommended this book during a course I enrolled to. Was sceptical however as soon as I started listening to it I realised it was absolutely what I needed whilst launching my interior design business. I would recommend this book to anyone who doesn’t have a clue how to start a business. I am now going to do all the exercises and I’m sure my profits will substantially increase. Or I hope so!

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Boring, self promoting, outdated

It’s ok, some useful tips, but at least 80% not ok for the reasons I’ve put in the title of this review.

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Great value!

Excellent book if you're just starting in business or if you're already running a business

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Finlay Sutton

Fabulous book which complements steal the show. Michael has had the most profound effect on improving my presentations and public speaking. His top 50 tips for speaking are awesome and I listen to it every time I give a lecture. Thank you

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1 person found this helpful