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Epic Content Marketing
- How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less
- Narrated by: Joe Pulizzi
- Length: 8 hrs and 34 mins
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Summary
How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space?
Epic Content Marketing. One of the world's leading experts on content marketing, Joe Pulizzi explains how to draw prospects and customers in by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content (and sales messages) our customers don't care about.
Epic Content Marketing takes you step by step through the process of developing stories that inform and entertain and compel customers to act - without actually telling them to. Epic content, distributed to the right person at the right time, is how to truly capture the hearts and minds of customers. It's how to position your business as a trusted expert in its industry. It's what customers share and talk about.
Once we hook customers in with epic content, they reward us by sending our sales through the roof.
What listeners say about Epic Content Marketing
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- Aneta
- 26-01-18
Fantastic book!
At first I've found it a bit boring due to the author describing what is a concept marketing and why is it needed for quite a few chapters. I though this information was quite repetitive. Fortunately second half of the book was full of practical knowledge and examples and how to actually use content marketing in the business. Thank!
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- Mr. A. Khan
- 21-06-23
Informative and digestible
A fantastic constructive book that really focuses on the key areas of content marketing with brilliant strategies, examples for clarity and understanding.
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- Coffee please
- 14-10-16
FANTASTIC!
Any additional comments?
REALLY ENJOYED THIS! Great narration and the content was awesome - got a load of stuff i can use in my own business and in the new one I'm thinking of starting. Great!
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- Passion for Books
- 26-12-17
Give us a downloadable PDF!!!
I really enjoyed this book but found it increasingly irritating that he would say "now in the book there's a great graph that explains this..."
Give us a freaking PDF to download and see all the visuals. Don't suggest we'd better buy the kindle or paper edition to get it.
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12 people found this helpful
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- Scott
- 19-12-19
Good set of information for those new to the game
Good book full of some great details and insights. Some platforms are already good but the plan and technical application is on point. There’s not much here for someone already doing well with their long term content plans. But if you’re just entering the waters this is a must read.
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- Imre Szögi
- 07-07-16
Best Content Marketing book ever
Would you consider the audio edition of Epic Content Marketing to be better than the print version?
Definetly, I consider this better than the paperback, since the voice and talk of Mr. Pulizzi makes a great time to listen.
What does Joe Pulizzi bring to the story that you wouldn’t experience if you had only read the book?
His voice worth to listen.
Was this a book you wanted to listen to all in one sitting?
I listened inn the car so it was not a one shot, but it could have been...
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- Rob Faulkner
- 20-04-15
Really good listen
If you want to find out more about content marketing then this audible book is a must. Joe is easy to listen to and provides lots of insight into content marketing best practice.
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3 people found this helpful
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- Thomas
- 06-06-17
Excellent overview of content marketing
I'm new to content marketing and found this very helpful.im going to have to listen a couple more times to take it all in as there is a lot of info.
My only criticism is the recording itself. I found that on certain syllables he pronounces will blast your ears off. I think the levels are a bit out.
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1 person found this helpful
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- Juri
- 19-05-17
Superb Content
its an awesome book for any entrepreneur and business manager to read. loads of great ideas on how to make epic storytelling multiply your audience and make your business grow!!
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- Karin
- 10-10-22
Top broad, no specifics
I don't feel I learnt a lot from the book. I decided to stick with it until the end, and I wasn't really rewarded. Some useful anecdotes but I definitely felt there was a lack of substance.
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1 person found this helpful